St. Petersburg International Economic Forum — 2017
- Project Type: Expo decoration
More than 5000 sq.m.
- Clients: Roscongress
- Scope of works:
- Exhibition design and creative direction
- Graphic design
- Location: Expoforum, Saint Petersburg
- Programme: January – June 2017
- The project team:
SPIEF-2017 is the first case of general cultural integration into venue deisgn. Our team decided on the Russian avant-garde for the principal theme. It is a world-renowned art movement, which is clearly associated with Russia as well. It organically matched the international scale of the forum.
We worked on SPIEF unified design in collaboration with the State Tretyakov Gallery and the Russian Museum. The overall concept implementation took eight weeks. We created mosaic panels with recognizable fragments from Malevich, Popova, Rodchenko, Ekster, Kliun and Baranov-Rossine paintings. Avant-garde artworks as well greeted the guests from spectacular panel in the central arcade. Such mosaics not only brightened up the venue, but also set the tone of the forum.